Every business should see its signage solutions before making a sign choice. There are many ways to make a building look attractive to potential customers, but those same customers may be turned off if the sign is designed incorrectly. Working with a quality sign company will help to produce something that works for the business regardless of the size or font of the sign.
The Font
The font on any large sign is the most important part of the sign. Businesses have branded themselves with a name printed in a particular font. That font cannot change because customers may be confused by the font change. Businesses should visit a sign maker and ask first about the font of the company’s logo. The sign maker must feel comfortable creating a sign in such a font before they continue. Any change to the font could be a marketing disaster.
The Size
The sign size could limit the number of sign makers who can do the work. Some sign makers find that they cannot produce signs large enough for gigantic warehouses or department stores. Other sign makers may have solutions to create a large sign. The sign can be put together in pieces to accommodate its massive size, and some sign makers will create one sign that is extremely large.
The Colors
The colours in a sign must be created properly if they look correct on the sign. When a sign becomes very large, the colouring on the sign could be diluted by sunlight or the sheer size of the sign. The sign maker should send the colour samples to their clients before the signs are produced. Also, the sign maker should check what the sign looks like in the light.
Similarly, the colours on the sign should be painted in a paint that is light resistant. Many of the paints used in the signage industry are used on homes because they do not fade.
Creating large signs for businesses must be left to a company that can cover all the options above. The sign must be made in the right size, with the right font and the right colours.
